From Consulting to Founding Le Chéile

My Journey to Building a Business I Believe In

In March 2019, I was consulting part-time while searching for “a job that meant something.” When friends suggested I consider going full-time, I laughed. The idea of making consulting my main gig seemed far-fetched.

By July 2019, I was all in.

When the pandemic hit, I had finally narrowed my focus to a niche client—creative female freelancers—but I still hadn’t fully defined my core offering.

As I spent more time talking to clients, a few key insights started to stand out:

  1. They needed data to make crucial decisions.

  2. Their accounting software wasn’t visually appealing or telling the right story.

  3. They needed a Strategic Advisor who truly understood them and their business.

  4. Business coaches and CPAs weren’t cutting it.

Fast forward to today, four years later, and Le Chéile has evolved into a thriving business that works primarily with female-founded boutique creative agencies scaling toward or beyond $1M in revenue. We serve select clients as their Strategic Advisor and Fractional CFO—and we’re proud of it.

A Small but Mighty Team

We’re a small but mighty team of data analysts who help our clients clarify their finances and make sound decisions based on data. Our custom-built P&L and forecasting tool evolves alongside our clients' needs. We offer the tool as a standalone product, but also have more affordable DIY versions for creative freelancers and entrepreneurs who need a more cost-effective solution.

The Best Part?

I’m obsessed with my clients. Honestly, talking to them makes my day. I’ve built a company that I truly believe in, and the best part is the incredible network of badass entrepreneurs I’ve been able to connect with along the way. Communities like The Female Founder Collective, Founder Institute, ilovecreatives, and Dreamers & Doers® have inspired me every step of the way.

Now, my work means something. I love helping build profitable businesses with people I genuinely care about.

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