Stay Small Until You Need to Hire

Let’s rethink growth in a rapidly expanding economy. We live in an economy that constantly pushes us to grow—more clients, bigger teams, and higher revenue, year after year. But here’s a thought: What if you questioned that growth mentality?

What is it that you truly want to achieve? Do you want your revenue to double in a year? And if so, why?

Mindfulness about growth is crucial. It allows you to stay true to your values and reminds you of why you started your business in the first place. Growth for the sake of growth isn’t always the right path.

If we scale too quickly, we risk losing touch with the very clients who helped us get where we are. Our rates can’t always keep up with the rising costs to run the business, and that’s when things start to feel out of balance.

The key is to stay close to your clients. Be mindful of their needs, and build a business that serves them well as you grow.

Mindfully growing your offerings and team ensures that your expansion aligns with your core values, rather than simply chasing the next milestone.

Scaling isn’t just about growing bigger—it’s about growing smarter.